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Annual report
Actions in a sustainable model
2009 Grupo Modelo Sustainabilty Report
Grupo Modelo maintains its commitment with the company’s sustainable development in the communities in which it operates.
Through the implementation of profitable productive activities, long-term vision and adherence to the principles that gave birth to our company in Mexico almost 85 years ago.
Tour shareholders, suppliers, clients, consumers, government institutions and social organizations: we are grateful for your confidence and support and we renew our commitment to continue working for a better society through profitable, responsible and long-term productive activities, aimed to collaborate towards the preservation of a viable and balanced environment for future generations, who will be able to take advantage of it for new and better opportunities.
With the presentation of the 2009 Sustainability Report, Grupo Modelo reasserts its commitment to a responsible performance and transparency towards our stakeholders.
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Actions in a sustainable model
2007 sustainability report
This report shows the performance of Grupo Modelo
with respect to the economic, social and
environmental policies, actions and results achieved
throughout 2007. In some aspects, data from previous
years is included in order to allow for a better
analysis and thus appreciate the advances achieved in
certain areas.
The definition of the content of the report is based on
an inclusive process of feedback from different
functional areas of the company to identify the key
topics relating to the economic, environmental and
social aspects, as well as the expectations of the
company’s stakeholders. The above included site
visits to business units, as well as workgroups
and workshops with experts and key people in
charge within the organization.
PricewaterhouseCoopers S.C. was hired to provide
advise on the process of compiling, analyzing and
integrating the information.
The information included in this document
corresponds to the data from the companies
consolidated into Grupo Modelo, S.A.B. de C.V.
(hereinafter “Grupo Modelo”), that is those companies
in which Grupo Modelo has at least 50% of the voting
shares. Therefore, this report does not include
information on companies in which Grupo Modelo
has less than a 50% share.
The scope of the information in certain sections may
vary in relation to the aforementioned scope, as is
specified in each case.
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Report on Social responsibility 2006 of Grupo Modelo
On October 25, 2005, we celebrated Grupo Modelo’s 80th anniversary, an opportunity we
seized to look back over our history, from starting out as a local brewery to becoming
Mexico’s leading beer manufacturer and one of the industry’s major worldwide players.
A significant factor in making these achievements possible has been our conviction of
basing all decisions on our principles, considering their economic, environmental and social
implications.
At Grupo Modelo, we have formally incorporated social responsibility into our mission, as a
public, societal commitment to act as a force of change within our environment.
For Grupo Modelo, social responsibility is the voluntary, hands-on commitment to
sustainable development for both the company and Mexico by partnering with civic and
governmental organizations to strengthen the economic, social and environmental growth
of the communities where we operate, in addition to emphasizing its importance within
the firm.
Within this context, the time is ripe for us to inform our stakeholders about the socially
responsible steps our organization is taking, not only internally, as part of the business
model, but outside, with respect to the community and environment.
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